history of pepe jeans::From its origins as a tiny market stall to more than half a us billion dollar brand, pepe has transformed itself into a jeanswear label found throughout.
The brand today has presence in more than 80 countries across the world.
Nitin and his three brothers later started their own company sholemay ltd trading, as pepe jeans.
One of the stalls was stationed at , which was the selling place of many denim sellers who found success in the jean biz.
With the expansion of their business, the brothers opened a pepe jeans boutique at kings road, london.
After that, they opened another boutique at and a 25,000feet office and warehouse at the avonmore trading estate.
Through the 1980s, the denim company achieved european prominence.
Pepe jeans was launched in in 1989.
The brand is currently a leading player in the premium jeans and casual wear segment, enjoying a market share of more than 25 percent.
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